Well, that chubby little fellow with the bow and arrow will soon be winging his merry way towards us all and before you know it, the day of flowers, chocolates and cuddly teddy bears will be upon us.

And while we think it shouldn't take one (potentially quite expensive) day to remind us all to be romantic (note to the boys; there are 364 days for you to show your affections!), Valentine's Day can't be missed.

The question that is often asked (aside from that question!) is whether you go for the economy or first class option on the day in question?

Many of us like to splash a bit of cash on our favourite person but can you get value for money without looking like a complete skinflint?

So, whether you have cash to splash out on gold-plated truffles, or are planning on getting away with a bunch of supermarket flowers, how much will you spend to show you care?

So, without further ado, here are some low-cost options for lovers on a budget as well as luxury gifts for those of you with more money than sense.

• Say it with flowers

While the price of roses generally heads into the stratosphere around February 14 (together with your heart rate when you see the cost!) it is possible to find affordable ones online.

A dozen "value" red roses from valueflora.com costs £18.98 including dispatch on February 12 by first class post, (so no guarantee of arriving on Valentine's Day itself)

If you're willing to pay slightly more, send your flowers through Charity Flowers Direct (08705 300 600) . The service is owned by charity Age Concern, which shares all profits among 170 UK charities. Bouquets include 15 red roses with blue limonium at £22.99 sent by first class post.

You can also get bargain flowers at Asda, if you feel so inclined.

Luxury

For those of us feeling especially frivolous with our cash this year, why not opt for top of the range Valentine's roses from interflora.co.uk?

You can get 100 long-stemmed, large-headed red roses hand-tied with a sprinkling of diamante pins at £499.99 plus £4.99 delivery charge.

Even more extravagant/silly is a dozen 24ct-gold trimmed red roses at £1,199 (or £100 each) including delivery from interrose.co.uk.

• Every girl loves chocolate

John Lewis has some low-cost but unusual chocolate Valentine's gifts including a 200g cube of pink and red foil-wrapped heart chocs at £7, a box of mini heart and roses chocolate tiles at £6, a teddy bear with cellophane wrapped chocolate heart at £8 and an I Love You chocolate message bar at £3.50.

Luxury

At the other end of the spectrum is the world's most expensive chocolates: Knipschildt Chocolatier's La Madeline au Truffe; £125 per truffle, or roughly £1,304 per lb!

The absurdly wealthy among you can savour chocolate covered in edible gold at £121 for eight chocolate pralines from Swiss makers Delafee.

• Romantic dinner for 2?

Pizza Express is taking bookings for its three-course Valentine's menu with olives, nuts and a glass of Prosecco for £18.95 a head.

And if you're can't cook or don't have the time (or are just lazy) there are several companies that offer gourmet meals delivered by courier (its up to whether you admit that you didn't really cook...)

Eazy Cuizine offers a Valentine's meal for two at £18.50 plus £9.50 delivery, while Dining Made Easy has Valentine's specials at around £37 for two plus £9.95 delivery.

Banquet in a Box will prepare you a Lovers' Banquet at £58.99 for two plus £10.50 delivery.

Luxury

If you really want to treat that special someone to a meal they won't forget, why not, for £180 a head, go for the 8 course menu at Gordon Ramsay's Royal Hospital Road restaurant in London?

It was voted one of the top 5 restaurants in the world and you can wash down your expensive meal with the 1990 Bollinger at £220 a bottle?

Valentine's menus at other upmarket venues include £175 per person at The Arkle in Chester, and £200 at Michel Roux's Waterside Inn at Bray in Berkshire.

• Need a gift for him or her?

Men are notoriously difficult creatures to buy for at the best of times while women invariably end up with gifts that show up men's inability to read their minds.

So, to cover a few bases (everything from slippers to cuddly toys) why not take a look at Tesco?

In addition, you should check out Asda as they have savings of up to 70% on gifts for him and her.

Luxury

A bit more upmarket in the gifts department is M&S, where they are offering free chocolates with selected flowers; so you are getting a two for one deal! (plus it might make you look like you made more of an effort).

• Popping the question?

Valentine's Day is probably the most popular day for proposals and with this year being a Leap Year, a few girls will be popping the question too.

So ,if you want to impress the lady in question (without risking your life savings on a ring she may hate!), you can buy what looks like a genuine diamond solitaire but is in fact a gold-plated costume ring costing £16.65 from stuntrings.co.uk.

(Note to the men: this is only a stand in ring until you find one she really wants, so no escape from spending a few quid you cheapo!)

If you want your proposal delivered by a third party for £19.99 plus £4.80 postage you can send her/him a framed authentic-looking newspaper with your proposal featured as the front-page headline via inthepaper.co.uk.

Luxury

At the other end of the proposal spectrum is using a capsule on the London Eye (which is fast becoming one of the most popular places to propose; unless you are not good with heights of course)

Its 30-minute Valentine's Champagne Flight includes champagne served by your host, a red rose and Charbonnel et Walker chocolates, costs you £35 each for flights after 6pm on 14 February.

Slightly unusual and handy if you have £850 to spare, is the option of getting a plane to tow a 50ft marriage proposal banner at 2,000ft above your area at buyagift.co.uk.

But no matter what you spend on Valentine's Day, be it a small amount or enough money to make your bank account cry, the best priceless thing is to enjoy the time you spend with your loved one.

That is something you can't put a price on!

Fly away with your lover for £20